14 July 2010

Campaign.Mailers{at}mo.gov

The St. Louis Post-Dispatch's "Political Fix" blog reports that Creve Coeur Rep. Jill Schupp, who is running unopposed for re-election to her House district, sent a campaign mailer from her former aide's Capitol e-mail address. Schupp is quoted in Tony Messenger's report as saying that it was her first time personally using the mass mailing client Constant Contact, that she was unaware that it had been set up that way, and that future mailers will come from a different e-mail address.

The missives in question were sent on 11 July and 11 May, from House.Mo.Gov addresses associated with Schupp and her office. As the operator of Missives from Missouri, I've been anticipating a mishap of this nature, as does happen often when politics mingle with new technologies and concepts.

And in this case, it has. To the untrained eye, Schupp's two e-mails did appear to come from her state office. This screenshot (click for full version) shows how I've set up Google Mail to place a label on every e-mail sent from House.Mo.Gov (Maroon) and Senate.Mo.Gov (Pink)

Also, as you can tell, GOP are Red, Dem are Blue, and e-mails sent by someone in a legislator's office is marked "Staffer". (And you can also tell that I've maintained support for the U.S. Soccer and Missouri's wineries, and even developed an interest in cricket. HOWZAT!)

In that screenshot, the mailing from Schupp, dated 11 July, was tagged as being from a House.Mo.Gov address. And this screenshot adds to that argument, but then re-qualifies it.

Here, the address and subject line affirms the source being from Rep. Schupp's office (and the address being a former staffer of the office), but adds that the e-mail itself was mailed through Constant Contact. However, it was signed by an account referring to Schupp's office and not her campaign, and on top of that (well, at the bottom of the mailing):
A re-affirmation of both the campaign nature of the mailer and the sender's address, from House.Mo.Gov.

Now again, I expected something like this to happen, and rather than continue providing screenshots until this is a shark-jumping, muck-racking escapade, I'll state my personal belief that this was an unfortunate oversight by Rep. Schupp. I anticipate the next mailer of this nature from the representative (provided my e-mail address isn't delisted!) to arrive from a different address. I should note, of course, that generally I don't post political mailers on Missives from Missouri, so as a result I opted to not post information on one State Senate candidate's barbecue for veterans in his district, or a discount that's being offered to readers of another campaign's followers for visiting a new restaurant. Both such items were sent from campaign addresses.

Ideally, lawmakers should follow in the example of lawmakers like Rep. Will Kraus of Lee's Summit and Sen. Joseph Keaveny of St. Louis City and maintain separate mailing lists for state and campaign business. Missives from both lawmakers, among others, have arrived from separate accounts. Reference the first screenshot, where the Keaveny Connection (which is providing exceptional publicity for organizations serving the St. Louis area) is tagged as being from Senate.Mo.Gov, but his later e-mail looking for canvassers for his campaign appears with only a DEM tag.

I have kept a close eye on weekly reports from both state and non-state addresses as to ensure that what's being posted is from a state legislator's perspective and not a political candidate. But of course, the line between state legislator and political candidate is often blurry, with caucuses from both parties providing material for their members to send home. Reports become as much an update to residents as they do a refresher of their legislators' values and political allegiances. State law, however, is clear in two areas:
  1. State resources cannot be used, in an official capacity, for political campaigns.
  2. Any e-mail sent from a state e-mail address to at least two people is available for public review through the Sunshine Law by anyone.
As such, any campaign material sent from either House.Mo.Gov or Senate.Mo.Gov will be published on Missives from Missouri, and I'm afraid Schupp's slip-up is not the only one that's been published in the seven months I've operated this site.

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